RUMA confirms position on ‘antibiotic-free’ product labelling

Recent moves to label produce “Antibiotic-Free”, “Reared Without Antibiotics”, “No Antibiotics Ever” or similar have led the Responsible Use of Medicines in Agriculture (RUMA) Alliance to review its position as stated in June 2016, that it does not support the marketing of any meat or milk on the basis of such claims. Following this review, RUMA is re-stating its position that while it welcomes efforts to minimise antibiotic use through improved health and welfare, it does not support the use of these claims for marketing, for the following reasons:

         Labelling products as “Antibiotic-Free” has the potential to mislead the consumer by implying that meat or milk not marketed as such contains antibiotics, which is not the case, as there are strict rules governing the administration of antibiotics to farm animals in the UK. These rules are enforced by Government surveillance to guarantee that in meat or milk sold for consumption, antibiotics are not present above a harmless trace level set as a maximum residue limit.

         If claims of  “Antibiotic-Free”, “Reared Without Antibiotics”, “No Antibiotics Ever” or similar mean the animals from which the milk or meat is derived have not been given antibiotics in their lifetime, this presents the risk of driving unintended consequences. The main concern is causing unnecessary suffering and associated welfare issues by withholding treatment from sick animals in order to comply with the label, when in fact the animals should be treated. Equally, if sick animals are taken out of that supply chain and appropriately treated, then the wider system of production does still include antibiotic use, which may not be clear to consumers.


         While the terms “Antibiotic-Free”, “Reared Without Antibiotics”, “No Antibiotics Ever” or similar may be used to differentiate produce in some countries where use of antibiotics for growth promotion is still permitted, it is not relevant nor helpful in the EU where this practice has been banned since 2006.

RUMA is committed to ensuring antibiotics are used in animal production only when necessary, and when used that the right antibiotics are given in the most effective way possible to cure animal disease while minimising the risk of antibiotic resistance developing.


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About The Author

John Swire - Editor of Agronomist and Arable Farmer as well as responsibility for the Agronomist and Arable Farmer and Farm Business websites. After 17 years milking cows on the family farm John started writing about agriculture in 1998 and has since written for a variety of publications and has developed a wide circle of contacts within the industry. When not working John is a season ticket holder at Stoke City and also of late has become a fitness freak, listing cycling, swimming and walking as his exercises of choice.