Proud Red Tractor farmers take farm assurance message to the masses

A Sevenoaks farmer says she feels “incredibly proud” to have showcased British food and farming to hundreds of thousands of people as part of the Lord Mayor’s Show.

More than 600,000 people lined the streets of London for the event which was broadcast to millions more on television.

Debbie Broad farms crops, beef and lamb at Mote Farm in Ivy Hatch and with her daughter, Bex, was part of a team representing Red Tractor Assurance, the UK’s leading food and farming assurance scheme.

Debbie said: “We wanted to get involved because we want to promote farming to the general public.

“We are proud to be farmers and we want to promote British produce to the consumer.

“It is important to promote British produce and the high welfare standards we adhere to. If we cannot find time to support Red Tractor Assurance, how will the British public know how their food is produced?”

Those lining the streets would have struggled to miss Debbie and her team. They were accompanied by a huge Massey Ferguson Ideal 9T combine which holds 17,100 litres of grain – enough to produce 24,000 loaves of bread.

“Our favourite memory was seeing all the positivity around farming and all of the general public thanking us as farmers. Hearing all the cheers and claps was amazing,” Debbie added.

There are about 46,000 Red Tractor farmers like Debbie in the UK.

They produce the food which carries the Red Tractor logo which indicates to shoppers that the product is safe, traceable and farmed with care.

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About The Author

John Swire - Deputy editor of Agronomist and Arable Farmer as well as responsibility for the Agronomist and Arable Farmer and Farm Business websites. After 17 years milking cows on the family farm John started writing about agriculture in 1998 and has since written for a variety of publications and has developed a wide circle of contacts within the industry. When not working John is a season ticket holder at Stoke City and also of late has become a fitness freak, listing cycling, swimming and walking as his exercises of choice.