Landmark Systems has purchased the assets of Farmdata. This includes the rights to all Farmdata’s software. Farmdata staff and the office will continue to be based at Westertown, Aberdeenshire and therefore support will continue as before for both Farmdata and Landmark products.
Mathieu Savalle, Managing Director of Landmark Systems said: “Importantly, clients will still be talking to the same people. We are delighted to welcome Farmdata as part of Landmark, and the wider Isagri group, as we share the same values and priorities but with the advantage of a greater shared resource particularly in R&D and an extended product range.”
Farmdata and Landmark have combined experience in the rural software market of more than 70 years with both companies started by founders and staff with agricultural roots – a culture which earned mutual respect, and which eventually drew them together. The late Chairman of Farmdata, Maitland Mackie, decided that a computer system was the way forward to control his Farming and Milk Retail business. He could find nothing on the market to meet his requirements and so he hired a programmer in 1978 and set off.
George Paterson, MD of Farmdata, explained the 2019 business decision: “For some time now, management at Farmdata have been considering how to ensure that the business could best continue. As with many farming businesses we had to do a bit of succession planning. When Landmark approached us, we could see that there were real benefits in joining together. We have worked together for many years and we have a similar outlook on the market, which means essentially that we know and trust each other’s software. Landmark has been a longstanding and successful agent for Farmdata’s livestock software. The informal discussions led swiftly into amicable formal negotiation and this has led to the transfer.”
The Farmdata brand will continue but clients will also have access to Landmark’s broader range of KEYPrime accounting and property management software with links to Geofolia – a crop recording and mapping system adapted for the UK market by Landmark and Isagri.