Yara and Harper Adams team up

Yara, one of the UK’s leading suppliers of fertilizers and advice, are proud to announce their sponsorship of the Harper Adams University hockey teams for the 2016-17 season.

The sponsorship, which sees Yara’s distinctive ‘Viking boat’ logo in prime shirt-front position, represents the company’s desire to strengthen links at university level with the aim of further collaborations.

“This is the first time that we have sponsored a university team,” says John Keyte, Yara Crop Nutritionist and co-ordinator of the sponsorship, “and Harper Adams was an obvious choice. Not only does it have a strong agri-business focus but also an outstanding record of delivering high quality graduates into the workplace – with a 99.4% employment rate. In the future we are hoping to extend our involvement by offering a student placement at Yara.”

Yara’s sponsorship covers all four university hockey teams.

“Hockey gave us the opportunity to sponsor men and women equally,” says Mr Keyte, “all of them highly competitive, energetic individuals who appreciate the value of collaboration and working together as a team. This very much reflects the make-up of agriculture today – and what it takes to succeed.”

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