With the profile of veganism soaring, and farmers increasingly targeted by vegan activists, consumer research has revealed some interesting and important trends in what the British public is eating.
In the latest issue of Farm Business, Alistair Driver take a look at the research findings and ask what they – and the media furore around stories like the Hampshire school’s pig project – tell us about the future of meat and dairy consumption.
Also in this edition, Richard Wright draws on Eighteenth Century French philosopher Jean-Jacques Rousseau to argue his point about the future of pesticide regulation.
Sir Tim Smit, founder of the Eden Project, reveals some fascinating thoughts on the future of farming, including the need to nurture new entrants and a revolutionary proposal for the National lottery.
We also feature the hugely respected Professor Sandra Edwards, winner of the Food and Farming Industry Awards Outstanding Contribution Award, who explains how her work has contributed to the health and welfare of pigs around the world.